A new season of Celebrity Big Brother is set to captivate audiences on ITV, featuring an impressive lineup including Hollywood icon Mickey Rourke, media personality Trisha Goddard, and reality star JoJo Siwa. As these personalities prepare to enter the Big Brother house, viewers can expect drama, entertainment, and a lavish setting designed to match their larger-than-life personas. The show’s latest iteration brings not only fresh faces but also a newly constructed residence that promises to be as unforgettable as its inhabitants.
This year, the iconic Big Brother house has relocated to Titan Studios in west London, transforming a former distribution center into a luxurious compound for the stars. Previously housed at Garden Studios since 2023, this edition boasts interiors described by producers as "dripping in gold," emphasizing bold organic shapes and opulent materials. From curved furniture pieces to marble-effect walls, every detail reflects extravagance, creating an environment where celebrity lifestyles truly shine.
The interior design highlights include oversized furnishings such as XL sofas and stylish chairs, complemented by rich textures like velvet upholstery and striking color schemes blending orange, pink, and red tones. Additional features enhance the decadence further—gold accents, arched doorways, hanging pendant lights, and vibrant floor-to-ceiling tiles create a cohesive yet extravagant aesthetic throughout the space. Outside, the expansive garden offers wooden sun loungers and cozy nooks, providing serene contrast amidst the house’s grandeur.
As part of the launch festivities, AJ Odudu and Will Best will host the live premiere event on Monday, April 7th, airing across multiple platforms including ITV1, ITVX, STV, and the STV Player. Fans eagerly anticipate what unfolds within this shimmering backdrop, knowing it sets the stage perfectly for both personal revelations and group dynamics among the diverse cast members.
With its stunning location and meticulously crafted design, the new Celebrity Big Brother house serves as more than just shelter—it acts as a character itself within the unfolding narrative. As cameras roll over the next 19 days, each room and feature plays a role in shaping interactions between contestants while offering endless opportunities for memorable moments. Tune in to witness how this golden abode influences the journey ahead for some of today’s most fascinating public figures.