Celebrity
Evelyn Steakhouse Launches with a $150 Martini and an Endorsement from Richard Rawlings
2025-03-25

A Dallas steakhouse named Evelyn made its debut in the Design District, catching attention not only for its opulent ambiance but also for its extravagant offerings. On opening week, Richard Rawlings, a well-known figure in the classic car world and star of "Fast N’ Loud," became the first patron to indulge in Evelyn's most expensive cocktail: a $150 martini christened The Price of Fame. This high-end drink, crafted with premium ingredients like Nolet’s Reserve Gin and black truffle bitters, is part of Evelyn's strategy to cater to affluent diners seeking unique culinary experiences. Rawlings, familiar with fame's burdens, praised the restaurant's elegance, describing it as one of the city's finest dining destinations.

On March 26, 2025, Evelyn welcomed its first customers into an environment designed to evoke old Hollywood glamour. Rich velvet seating, dim lighting, and a menu centered around steak, caviar, and sophisticated cocktails create an atmosphere of luxury. During a pre-opening event for friends and family, Richard Rawlings visited the establishment. Known for his work on Gas Monkey Garage and the television show "Fast N’ Loud," Rawlings has navigated both the highs and lows of celebrity life. His decision to order Evelyn's signature $150 martini symbolizes an appreciation for extravagance that aligns with the steakhouse's vision. This martini, blended with rare gin, dry vermouth, and adorned with caviar-stuffed olives, exemplifies Evelyn's commitment to offering exclusive items that challenge patrons' perceptions of value.

The co-owner of Evelyn, Rich Hicks, explained that the name of this costly cocktail carries a playful yet thought-provoking message about the costs associated with public recognition. Hicks, who previously introduced a $250 margarita at another venture called The Mexican, continues to explore how high-priced drinks can engage wealthier clientele. For Rawlings, who has experienced legal disputes tied to past business ventures, ordering such an expensive drink might reflect more than just a taste for luxury—it could also signify a reconnection with the world of hospitality after stepping away several years ago. In addition to enjoying the pricey martini, Rawlings opted for the cheesesteak tower, a happy hour special available Monday through Friday evenings.

This appetizer features bite-sized Wagyu beef sandwiches served alongside fries, providing enough sustenance for four individuals. While currently offered during specific hours, there are plans to include it as a late-night option later in the evening. As someone acquainted with Dallas's vibrant dining scene, Rawlings expressed admiration for Evelyn's interior design and overall concept. He remarked on its beauty, positioning it among the top establishments within the city. Located at 1201 Turtle Creek Boulevard, reservations are recommended for dinner guests; however, they aren't necessary for those wishing to enjoy beverages alone.

Richard Rawlings' visit set a tone of sophistication and allure for Evelyn's launch. By incorporating elements that appeal to high-profile personalities and discerning food enthusiasts, the steakhouse aims to establish itself as a premier destination in Dallas. With its distinctive offerings and stylish setting, Evelyn promises to deliver memorable experiences for all who enter its doors.

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