sightupdate

Television

The Future of Broadcast Media Regulatory Policy: Insights from the FCC's Media Bureau

2024-11-25

Currently, Holly Saurer holds the position of Chief of the FCC's Media Bureau. However, come January 21, her role may change. Yet, today, she is a significant influencer in the realm of broadcast media regulatory policy. This is why she and her team, including the Video Division Chief, met with the head of the LPTV Broadcasters Association last week to discuss the group's priorities as 2025 approaches.

Unraveling the Impact of FCC's Media Bureau on Broadcast Media

A Window for New Construction Permits

The LPTV Broadcasters Association is seeking a window to apply for new low power television station Construction Permits. They believe that by imposing a cap on the number of applications a single entity (or commonly owned entities) can file nationwide, with a lower limit not less than 25, permittees can build in a timely manner rather than hoarding spectrum. This initiative aims to ensure the efficient use of available resources and promote the growth of the low power television sector. 2: Such a measure would provide a clear path for new entrants and existing operators to expand their operations. It would also encourage innovation and competition in the broadcast media market, leading to better services for consumers. The LPTVBA's request is a practical step towards addressing the evolving needs of the industry and ensuring its sustainable development.

Increasing ERP within Existing Contours

The LPTVBA is in line with outgoing Chairwoman Jessica Rosenworcel in addressing the technological changes that have occurred since LPTV parameters were established over 30 years ago. In Copsidas' view, technology now allows LPTV/Class A/Translator stations to increase their ERP while still keeping their signal within the licensed contour. This would result in significantly improved reception for consumers and first responders, clearly serving the public interest. 2: By enabling stations to enhance their signal strength, more people can access high-quality broadcast services. This is especially important in areas where reception has been a challenge. The LPTVBA's push for ERP increases is a proactive approach to meeting the changing demands of the digital age and ensuring that broadcast media remains accessible to all.

Continued Support for 5G Broadcasting

With the proof of concept for first responders in 2025, the LPTVBA requests the Media Bureau to consider approval of a flash cut to ATSC 3.0 and/or 5G Broadcast for the purpose of serving the public interest in emergency situations. This would provide a more reliable and efficient communication system during emergencies. 2: The integration of 5G broadcasting with LPTV/Class A stations has the potential to revolutionize emergency response capabilities. It would enable faster and more accurate dissemination of information, saving lives and minimizing damages. The LPTVBA's continued efforts in this area demonstrate their commitment to serving the public and leveraging new technologies for the betterment of society.