The Jonas Brothers have teamed up with Crumbl Cookies to introduce a mouthwatering caramel popcorn cookie, adding a delightful twist to their beloved snack. This limited-time release offers fans an exclusive taste of the brothers' favorite treat, transforming it into a buttery cookie masterpiece adorned with creamy caramel frosting and generous toppings. Available for a short period, this collaboration brings together the iconic flavors of Rob’s Backstage Caramel Popcorn and Crumbl's renowned baking expertise.

Experience the Sweet Harmony of Music and Confectionery!

A Culinary Collaboration Fit for Superstars

The Jonas Brothers—Joe, Kevin, and Nick—recently took over Crumbl’s kitchen to unveil their latest culinary creation. The trio, known for their chart-topping hits, has now ventured into the world of confectionery with a limited-edition caramel popcorn cookie. Fans were treated to an exclusive behind-the-scenes look as the brothers showcased their decorating skills, adding a personal touch to each cookie. Joe humorously referred to himself as "Salt Bae" while drizzling caramel popcorn on top, creating a visually stunning dessert that is both indulgent and irresistible.This unique partnership between Crumbl and the Jonas Brothers highlights the band's love for Rob’s Backstage Caramel Popcorn, a snack that has been part of their touring life for years. The cookie, available in large and mini sizes, captures the essence of this cherished treat, offering fans a chance to enjoy it in a whole new form. Sawyer Hemsley, cofounder of Crumbl, praised the collaboration, calling it "a sweet new hit" that combines music and dessert in perfect harmony.

From Stage to Kitchen: A Family Affair

The collaboration extends beyond just the cookie itself. Rob’s Backstage Caramel Popcorn has deep roots within the Jonas family. The popcorn recipe was created by Rob Garbowsky, father of Greg Garbowsky—the former guitarist and close friend of the Jonas Brothers. Over time, this snack became an integral part of their tours and performances, earning a special place in their hearts. Harrison Fugman, cofounder of Rob’s Backstage Popcorn, expressed his excitement about seeing the popcorn transformed into a delectable cookie, emphasizing the brand's commitment to innovation and quality.The brothers’ involvement in the cookie-making process adds a personal flair to the product. Each brother had a moment to shine, from Nick’s careful application of icing to Kevin’s focused design work. The final result is not only a delicious treat but also a testament to the Jonas Brothers' versatility and creativity. Fans can now experience the same joy and nostalgia associated with Rob’s Backstage Caramel Popcorn through this limited-time offering at Crumbl locations across the USA, Canada, and Puerto Rico.

Fans Get a Chance to Win Big

To celebrate this exciting collaboration, Crumbl has announced a giveaway for five lucky winners. Participants have until Thursday, January 23, at 11:59 p.m. MT to enter for a chance to win an array of prizes. These include a signed Jonas Brothers album, exclusive merchandise from the band, a Rob’s Backstage Popcorn merch bundle, and a Crumbl gift card. This contest offers fans an opportunity to deepen their connection with the Jonas Brothers while enjoying the sweet results of this innovative partnership.The caramel popcorn cookie is more than just a dessert; it represents the merging of two beloved brands and the shared passion of millions of fans. As the Jonas Brothers continue to explore new ventures, this collaboration with Crumbl showcases their ability to surprise and delight audiences in unexpected ways. Whether enjoyed as a snack or a dessert, the caramel popcorn cookie promises to be a memorable addition to any fan’s collection.