The sports streaming platform DAZN has once again secured the global broadcasting rights for the Hexagon Cup, a prestigious padel tournament set to commence on January 29th in Madrid. This marks the second consecutive year that DAZN will serve as the exclusive global home for the event, ensuring fans worldwide can tune in to witness the thrilling action unfold.

Elevating the Sport of Padel to New Heights

Expanding the Reach of Padel Globally

The Hexagon Cup has quickly established itself as a premier event in the rapidly growing world of padel. By partnering with DAZN, the tournament organizers are poised to reach an even wider audience, showcasing the sport's dynamic and captivating nature to fans across the globe. DAZN's extensive reach and cutting-edge streaming capabilities will enable viewers to immerse themselves in the action, whether they're tuning in from the comfort of their homes or on the go.

A Diverse and Star-Studded Lineup

The second edition of the Hexagon Cup will feature an impressive array of talent, with some of the world's best padel players set to take the courts. Among the teams competing are the Kru Padel by Taktika squad, backed by football legends Sergio Aguero and Leo Messi, as well as the 10 Padel team led by F1 driver Pierre Gasly and entrepreneur Loïc Féry. Joining them will be the returning teams, including the AD/vantage squad supported by retired tennis star Andy Murray, the ElevenEleven team owned by actress Eva Longoria, and the Rafa Nadal Academy powered by Richard Mille, among others. This star-studded lineup promises to deliver an electrifying and highly competitive tournament.

Showcasing the Sport's Innovative Format

The Hexagon Cup's unique format has been a key factor in its growing popularity. By offering a dynamic and engaging viewing experience, the tournament has captivated audiences and helped to further elevate the sport of padel. DAZN's commitment to broadcasting the event globally, including both the qualifying rounds and the decisive final phase, will ensure that fans around the world can witness the sport's innovative and thrilling format in action.

Strengthening the Partnership between DAZN and Hexagon

The renewal of the broadcast agreement between DAZN and the Hexagon Cup organizers is a testament to the success of their inaugural collaboration. Both parties have expressed their enthusiasm for continuing to work together to grow the sport of padel and connect with audiences worldwide. DAZN's strategic focus on delivering immersive and engaging sports content aligns perfectly with the Hexagon Cup's vision, making the partnership a natural fit.

Padel's Meteoric Rise in Popularity

The Hexagon Cup's partnership with DAZN comes at a time when padel is experiencing an unprecedented surge in popularity. As the sport continues to gain traction globally, the tournament's ability to reach a wider audience through DAZN's platform will undoubtedly contribute to its further growth and exposure. This collaboration represents a significant step forward in the sport's journey towards mainstream recognition and widespread appeal.