Television
Philips Digital Signage Takes Center Stage at NAB Show
2025-04-03

PPDS, the sole global provider of Philips digital signage and interactive displays, is set to exhibit its cutting-edge broadcast solutions at the upcoming NAB Show. The company will highlight products designed to revolutionize TV studios and newsrooms worldwide. A notable achievement includes the installation of a massive curved Philips dvLED wall in PBS Appalachia Virginia's state-of-the-art studio. This project represents a significant advancement in media technology and innovation.

The showcase features the Philips Unite LED 6000 Series, capable of resolutions surpassing 8K, installed within just one week. Recognized as a landmark moment in broadcasting, this installation exemplifies PPDS's commitment to pushing the boundaries of visual storytelling and modernizing media infrastructure.

Innovative Broadcast Solutions on Display

PPDS is poised to unveil its latest advancements in broadcast technology at the prestigious NAB Show. Positioned in the South Hall of the Las Vegas Convention Center, the company aims to captivate attendees with its range of tools designed to elevate professional content creation environments. By demonstrating how these technologies empower global studios and newsrooms, PPDS underscores its role as an industry leader driving progress in media production.

Among the highlights will be the Philips Unite LED 6000 Series, renowned for its ability to deliver ultra-high resolutions that exceed 8K standards. This display solution not only enhances visual clarity but also streamlines integration into modern facilities. Its rapid deployment—completed in under a week—demonstrates efficiency while maintaining exceptional quality. Such capabilities have positioned PPDS as a trusted partner for organizations seeking to transform their broadcasting capabilities through advanced digital solutions.

A New Era in Media Production

Marking a pivotal shift in media infrastructure, PPDS recently completed the installation of a groundbreaking 28x8 curved Philips dvLED production wall inside PBS Appalachia Virginia’s new studio. Located within the Hard Rock Casino and featuring a prominent glass viewing window, this facility stands out as America's first all-digital public TV station housed in a casino environment. This collaboration with FX Design Group and Digital Video Group (DVG) showcases PPDS's expertise in designing innovative spaces tailored to contemporary broadcasting needs.

Described by Julie Newman, PBS COO and General Manager for PBS Appalachia Virginia, as both a milestone in media innovation and the most spectacular studio within a 500-mile radius, the site reflects PPDS's dedication to advancing technological frontiers. With an official ribbon-cutting ceremony held earlier this year, this project serves as a testament to the transformative impact of integrating next-generation LED technology into traditional media workflows. As PPDS continues to push boundaries, it reinforces its status as a pioneer shaping the future of visual communication across industries.

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