Unlocking the Power of Collaboration: SESAC's Audio Network Partners with Audiomachine

In a strategic move that promises to reshape the landscape of production music, SESAC Music Group's Audio Network has forged a groundbreaking partnership with the renowned trailer music company, Audiomachine. This alliance aims to deliver exceptional music to a wider audience, leveraging the strengths and expertise of both organizations.

Elevating the Production Music Experience

Expanding Global Reach and Repertoire

Under the terms of the partnership, Audio Network will represent Audiomachine's entire repertoire globally, including a select collection in the United States. This move will open up new avenues for Audiomachine's music to reach a broader audience, tapping into Audio Network's extensive network of 10 regional offices worldwide. By combining their resources and expertise, the two companies are poised to offer customers a more diverse and compelling selection of production music, catering to the evolving demands of the industry.

Leveraging Complementary Strengths

Audiomachine, known for its exceptional trailer music, has been involved in major franchises such as Star Wars, Lord of the Rings, and Call of Duty, with its compositions licensed by renowned brands like Audi, Chrysler, and Mercedes. By aligning with Audio Network, Audiomachine gains access to the latter's robust relationships with TV producers, advertisers, and brands, further amplifying the reach and impact of its music.

Expanding into Film and TV Scoring

Audiomachine's in-house production unit, Scored Emotion, has recently expanded its focus to include scoring for film and TV productions. This repertoire will be marketed separately from the trailer music under the "Studio Series" banner, which Audio Network will represent. This strategic move allows Audiomachine to diversify its offerings and cater to the growing demand for high-quality music in various media formats.

Embracing the AI Revolution

The partnership between Audio Network and Audiomachine comes at a time when artificial intelligence (AI) is increasingly making its mark on the production music industry. Major players like Sony, Universal, and BMG have already forged partnerships with AI-powered platforms, recognizing the potential for AI to enhance the music discovery and curation process. By aligning with Audiomachine, Audio Network is positioning itself at the forefront of this technological evolution, ensuring its customers have access to a diverse and cutting-edge selection of production music.

Building a World-Class Catalog

For Audio Network, the partnership with Audiomachine is part of a strategic initiative to build a comprehensive and genre-defining catalog of production music. By directly commissioning and recording music from exceptional composers and artists, the company aims to provide its customers with a truly world-class selection of tracks that cater to their diverse needs.

Fostering Creative Collaborations

The partnership between Audio Network and Audiomachine is rooted in a shared commitment to prioritizing the highest production standards and fostering creative collaborations. By combining their respective strengths and expertise, the two companies are poised to deliver exceptional music that resonates with a wider audience, ensuring a consistent and innovative approach in the competitive production music landscape.