Television
Stassi's Podcast Acquisition Strengthens PodcastOne's Female-Focused Slate
2024-11-12
PodcastOne, a leading podcast platform and subsidiary of LiveOne, has announced the acquisition of the highly acclaimed "Stassi" podcast, hosted by bestselling author and reality TV personality Stassi Schroeder. The move strengthens PodcastOne's existing commitment to providing engaging content tailored to women, further solidifying its position as a premier destination for female-focused programming.
Unlocking the Power of Authentic Storytelling
Stassi's Relatable Charm and Candid Conversations
On the "Stassi" podcast, Schroeder shares candid stories, personal reflections, and her signature commentary on everything from pop culture to relationships and style. With each episode, listeners are granted an intimate glimpse into Stassi's world, as she navigates the highs and lows of life with humor, wit, and unapologetic honesty. Known for her genuine conversations and authentic storytelling, Stassi has cultivated a devoted audience that resonates with her relatable experiences and insights.Strengthening PodcastOne's Female-Focused Slate
The acquisition of the "Stassi" podcast aligns with PodcastOne's mission to champion female voices in the podcasting space. Stassi's ability to connect with women through her relatable content and genuine dialogues makes her a powerful addition to the network's diverse portfolio of programming. As part of this collaboration, Stassi will be integrated into PodcastOne's extensive promotional and marketing initiatives, with plans to explore live shows, merchandising, and adaptations.Expanding Reach and Engagement
With the "Stassi" podcast joining PodcastOne's platform, the network's commitment to providing engaging content for women is further strengthened. The acquisition will allow Stassi to leverage PodcastOne's robust distribution network, reaching over 1 billion listeners per month across various channels, including Spotify, Apple Podcasts, and exclusive availability in Tesla vehicles. This strategic partnership will enable Stassi to grow her fanbase and expand the reach of her authentic storytelling.A Shared Vision for Authentic Content
PodcastOne's President and Co-Founder, Kit Gray, expressed his excitement about welcoming Stassi and her podcast to the network. "Her ability to connect with women through relatable content and genuine conversations makes her a powerful voice in the podcasting landscape. PodcastOne, with our talent-focused approach, is the perfect partner for Stassi and her team to grow the podcast's fanbase and reach."Stassi Schroeder echoed this sentiment, stating, "I'm beyond thrilled to join the team at PodcastOne for this next chapter. I've always been all about real talk and sharing life's crazy highs and lows with my audience, and after almost a decade of podcasting, it's amazing to have a committed partner that understands what makes this journey so fun. They're all about authentic storytelling, which is exactly what I want to keep bringing to my listeners."Expanding the Podcast's Reach and Engagement
Stassi's podcast has captivated audiences for over nine years, remaining one of the highest-rated podcasts across platforms. The acquisition by PodcastOne will further enhance the podcast's reach and engagement, leveraging the network's extensive promotional and marketing initiatives. This collaboration will also explore opportunities for live shows, merchandising, and adaptations, providing Stassi's loyal fanbase with new and innovative ways to connect with her content.Diversifying PodcastOne's Robust Lineup
The addition of the "Stassi" podcast to PodcastOne's platform strengthens the network's diverse roster of top-ranked shows. PodcastOne's full lineup includes programming across various genres, such as news, comedy, true crime, and society and culture, featuring popular shows like LadyGang, Karma and Chaos, Coffee Convos, Varnamtown, The Prosecutors, Court Junkie, The Jordan Harbinger Show, Off the Vine with Kaitlyn Bristowe, The Adam Carolla Show, Camp Counselors, and The Schaub Show.