The holiday season is arriving early for Chicagoans this year, as 93.9 LITE FM prepares to launch its highly anticipated 24/7 Christmas music marathon. Starting at 3 p.m. on Friday, the station will be broadcasting a continuous stream of festive tunes, bringing the joy of the season to listeners across the city.

Unwrapping the Yuletide Cheer for Chicago's Music Lovers

A Cherished Tradition Continues

For decades, 93.9 LITE FM has been a beloved destination for Chicagoans seeking to immerse themselves in the holiday spirit. The station's annual Christmas music marathon has become a much-anticipated tradition, with listeners eagerly awaiting the moment when the familiar sounds of carols and holiday classics fill the airwaves. This year, the tradition continues, as the station prepares to once again transform into a winter wonderland of musical delight.The marathon will kick off with a special two-and-a-half-hour commercial-free segment, allowing listeners to fully indulge in the festive melodies without interruption. Whether tuning in on the radio, online, or through the iHeartRadio app, Chicagoans will be able to enjoy the holiday music from the comfort of their homes, cars, or wherever they may be.

Spreading Cheer and Unity Across the City

Mick Lee, the program director and host of 93.9 LITE FM, expressed the station's excitement to celebrate its 24th year as "Chicago's Christmas station." In the news release, Lee emphasized the station's commitment to "spreading cheer, unity and warmth all season long" through its annual holiday music marathon.The decision to start the Christmas music marathon earlier than ever before is a testament to the station's understanding of its listeners' desires. As Mick Lee noted, "93.9 LITE FM listeners have spoken year after year — once Halloween ends, they are ready for Christmas music on 93.9 LITE FM." This early start is sure to delight Chicagoans who are eager to embrace the holiday spirit and immerse themselves in the festive sounds of the season.

A Tradition Evolving with the Times

While the 93.9 LITE FM Christmas music marathon has been a staple for decades, the station has also demonstrated its ability to adapt to the changing preferences of its audience. In 2022, the station made the decision to start its all-Christmas music format on November 1st, a full week earlier than the previous record of November 2nd set in 2006.This shift reflects the station's understanding of the evolving desires of its listeners, who are increasingly eager to embrace the holiday season as soon as possible. By responding to these changing preferences, 93.9 LITE FM ensures that its annual Christmas music marathon remains a beloved and anticipated tradition for Chicagoans, year after year.

A Soundtrack for the Holidays

The 93.9 LITE FM Christmas music marathon is more than just a collection of festive tunes; it is a cherished part of the holiday experience for many Chicagoans. The familiar melodies and beloved classics serve as a soundtrack to the season, evoking memories of past celebrations, family gatherings, and the warm embrace of the holiday spirit.As the city prepares to embark on another holiday season, the anticipation for the 93.9 LITE FM Christmas music marathon is palpable. Listeners eagerly await the moment when the first notes of their favorite carols fill the air, signaling the start of a joyous and magical time of year.Whether it's the timeless classics, the contemporary holiday hits, or the unexpected gems that the station uncovers, the 93.9 LITE FM Christmas music marathon promises to be a musical celebration that will bring Chicagoans together in the spirit of the season.