A revolutionary cinematic innovation is set to transform the way movie enthusiasts experience films. SCREENX, a groundbreaking 270-degree panoramic theater, will make its debut this week at Marcus Addison Cinema in Addison, Illinois. This marks the first and only SCREENX location in the state, offering viewers an immersive environment where scenes extend beyond traditional screens onto surrounding walls. The technology represents a significant leap forward in multi-projection cinema design, allowing audiences to feel as though they are part of the unfolding narrative.

SCREENX introduces an entirely new dimension to film-watching by utilizing cutting-edge projection techniques that create a wraparound visual experience. According to Mark Gramz, president of Marcus Theatres, Illinois residents are among the pioneers experiencing this innovative approach to cinema. Since its inception in New Berlin, Wisconsin, in 2023, SCREENX has garnered widespread acclaim for its ability to enhance storytelling through expanded visuals. Beyond Addison, additional venues are planned for Columbus, Ohio, and the Minneapolis area, further expanding access to this unique format.

This week's launch event features an exclusive preview of "Thunderbolts," a latest Marvel release, on Tuesday with select guests. Public screenings commence Thursday, May 1, inviting all cinephiles to explore this novel form of entertainment. By extending key moments from movies onto adjacent walls, SCREENX redefines what it means to be immersed in cinematic artistry.

As the boundaries between viewer and screen blur, SCREENX sets a precedent for future advancements in theatrical presentation. With more locations scheduled to open across the country, this technology promises to reshape how stories are told and experienced on the big screen. Film enthusiasts now have the opportunity to engage with their favorite narratives in ways previously unimaginable, thanks to the advent of SCREENX in Illinois and beyond.