Music
Unlocking the Secrets of Latin Music's Meteoric Rise: How JOP and His Visionary Team Cracked the Code
2024-10-16
Unlocking the Secrets of Songwriting Success: JOP and His Talented Team Reveal the Formula
In a captivating panel discussion during Billboard Latin Music Week 2024, the frontman of the acclaimed band Fuerza Regida, JOP (Jesus Ortiz Paz), sat down with his team of talented songwriters to offer a rare glimpse into the inner workings of their creative process and the business savvy that has propelled them to the forefront of the Latin music industry.Mastering the Art of Collaboration and Entrepreneurship
The Power of Teamwork
JOP, the driving force behind Fuerza Regida, emphasized the importance of collaboration in his journey to success. "I started alone, but two heads are better than one, and three or four [are even better]," he revealed, highlighting the synergy that has emerged within his team at Street Mob Records. The panel discussion provided a unique opportunity to hear from the songwriters who have played a pivotal role in shaping the band's sound and vision.Armenta, one of the key collaborators, shared the team's "working philosophy," which has yielded hit songs like "Crazyz," "Nel," and "Qué Onda?" He noted that their approach is rooted in hard work and a commitment to continuous growth, stating, "We must keep growing [as a business]. We work hard here."Embracing the Business Side
JOP's entrepreneurial spirit shone through as he discussed his multifaceted role, seamlessly blending his artistic pursuits with a keen business acumen. "I've always wanted to be a businessman; after music, the first thing I wanted to do was get into business. Thank God I can sing," he shared, underscoring his desire to explore the commercial potential of his craft.The frontman's savvy decision-making was evident in his acquisition of a private jet, a testament to his financial success. "I knew that there was money to be made here [in the business]. I just bought a jet!" he exclaimed, showcasing his ability to capitalize on the opportunities presented by the music industry.Navigating Creative Challenges
While JOP and his team have undoubtedly achieved remarkable success, they acknowledged the occasional missteps that come with the creative process. "Sometimes we hit the mark, other times we miss," JOP admitted, highlighting the importance of adaptability and a willingness to take risks.Cristian Avila García, another member of the songwriting team, emphasized the need for a collaborative approach, stating, "We have to share the pie." This sentiment underscores the team's commitment to fostering an environment where everyone's contributions are valued and celebrated.Diversifying the Artistic Palette
JOP's artistic vision extends beyond the confines of a single genre, as he has explored various musical styles, including dance music and corridos. "I don't want to focus on hip-hop; I already diverged into dance (Jersey club), but we're back [with corridos]," he revealed, showcasing his versatility and willingness to experiment.The frontman's eclectic approach is further reflected in his lyrical content, which encompasses both romantic themes and more explicit subject matter. "I also sing about romance, but it's explicit," he shared, demonstrating his ability to connect with a diverse audience.The Driving Force Behind the Music
Underlying JOP's success is a deep-rooted passion for his craft and a relentless work ethic. "A little trick is to work a lot. Hard work beats talent," he asserted, emphasizing the importance of dedication and perseverance in the music industry.The panel discussion also shed light on the humble beginnings of JOP's journey, as he recounted his early days of singing on the streets of California. This foundation has undoubtedly shaped his unwavering commitment to his craft and his unwavering belief in the power of Fuerza Regida. "Fuerza Regida is the best band in the world," he declared with conviction.As the conversation unfolded, it became clear that the success of JOP and his team is the result of a harmonious blend of creative vision, business acumen, and a steadfast determination to push the boundaries of their art. Their insights and experiences serve as a testament to the transformative power of music and the enduring spirit of entrepreneurship.