Television
HBO's Decision to End 'Sesame Street' Partnership
2024-12-16
The venerable children's series "Sesame Street" is set to find a new home after a significant tenure on HBO and its streaming service, Max. With the 55th season being the last to arrive on Max in January 2024, old episodes will remain available through 2027. This move comes as Sesame Workshop, the nonprofit behind the show, looks for a new distribution partner following Warner Bros. Discovery's decision not to renew the agreement.

Max's Corporate Shift and the Impact on "Sesame Street"

Max spokesperson stated that the decision to end the new episode deal was part of a broader corporate shift away from children's programming. "Based on consumer usage and feedback, we've had to prioritize our focus on stories for adults and families. And so new episodes from 'Sesame Street,' at this time, are not as core to our strategy." This shift has left the future of the beloved show in question.

The Deal with HBO and Its Impact

In 2015, Sesame Workshop partnered with HBO, granting the premium cable outlet a nine-month window of exclusivity for new episodes. This deal not only provided a significant cash infusion for Sesame Workshop but also allowed for an expansion of the production schedule from 18 to 35 episodes a year. Under the agreement, the episodes were later broadcast for free on PBS, which has been airing "Sesame Street" since 1970. However, with the end of the HBO deal, the future of this distribution model remains uncertain.

Potential New Distribution Platforms

While it is unclear which platform will pick up the series, contenders could include Apple TV+ (which aired three seasons of "Helpsters," another Sesame Workshop children's series), Netflix, and Amazon. Each of these platforms has a large user base and could potentially provide a new home for "Sesame Street." Sesame Workshop spokesperson stated that they will continue to invest in their best-in-class programming and look forward to announcing their new distribution plans in the coming months.

Accusations of Inequality and the Pull of Episodes

Sesame Workshop and HBO have faced accusations of contributing to inequality by allowing families who can afford premium cable to get new episodes of the show before others. In 2022, nearly 200 episodes of the show were pulled from Max. Tim Winter, then the president of the Parents Television Council, said in a 2019 statement, "HBO is holding hostage underprivileged families from having access to timely first-run episodes of perhaps the single most educational children's franchise in the history of electronic media." These accusations highlight the importance of ensuring equal access to educational content.
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