Just off the bustling Strip, a vibrant tribute to Motown continues to captivate audiences through an energetic performance. The Bragg family has established a unique venue that celebrates legendary artists like The Jackson 5, The Temptations, Stevie Wonder, and The Supremes. Ausar Bragg, with his sons, brings this musical heritage to life five days a week. For Bragg, this show is not merely entertainment but a heartfelt homage to the African American artists who revolutionized music and broke racial barriers.
The Bragg family’s commitment to preserving Motown’s legacy shines through their daily efforts. Before each performance, they handle all aspects of production, from setting up chairs to managing sound and lighting. Once the curtain rises, they transform into dynamic performers, captivating the audience with their renditions of classic hits. Ausar Bragg, a seasoned performer, emphasizes the personal significance of these songs, which evoke memories of family, history, and pivotal moments in their lives.
For Ausar, creating Motown Extreme was a leap of faith that brought together his lifelong passion for music and his desire to honor the pioneers who paved the way. Leaving behind corporate-backed productions, he and his sons embarked on this venture in 2015. Each member of the family plays a crucial role, ensuring that every detail is meticulously handled. J Royal, one of Bragg’s sons, embodies Michael Jackson, a role that has profoundly impacted him both personally and professionally. “Performing these songs gives me a sense of warmth and appreciation for the incredible artists who came before us,” J Royal reflects.
Motown Extreme transcends mere entertainment by celebrating the cultural impact of Motown music. The performances highlight the unity that music can bring, drawing crowds from diverse backgrounds who come together to celebrate the timeless tunes. Ausar recalls how Motown artists helped break down racial barriers during a time of segregation, fostering a sense of togetherness through their melodies.
High End, another of Bragg’s sons, underscores the personal investment in running their own venue. “This is more than just a business; it’s a labor of love that we pour our hearts into.” The family views their shows as an opportunity to educate and honor the contributions of Black artists who shaped the music industry. Through their performances, they aim to preserve a significant chapter of musical history, reminding audiences of the power and influence of Motown. Shows run Thursday through Monday at their theater on South Las Vegas Boulevard, inviting everyone to experience this vibrant tribute.