Streaming giant Netflix is broadening its horizons in Mexico by initiating the production of four new series: Santita, Love 9 to 5, I’m not Afraid, and Corruptors. This announcement also comes alongside the conclusion of Lovesick, an adaptation of Ángeles Mastretta's novel directed by her daughter Catalina Aguilar Mastretta. The company emphasizes its commitment to authenticity in storytelling, investing significant resources into the development stages of these projects. Key figures involved in the productions have highlighted the importance of collaboration between creators and Netflix’s creative team.
The journey begins with Santita, a project helmed by director Rodrigo García. It features performances by Paulina Dávila and Gael García Bernal. Meanwhile, Love 9 to 5, a comedy crafted by Carolina Rivera, showcases talents such as Diego Klein and Ana González Bello. Another highlight is I’m not Afraid, inspired by Niccolò Ammaniti's famous Italian novel and brought to life by director Ernesto Contreras. Lastly, Corruptors, adapted from Jorge Zepeda Patterson's novel, boasts a stellar cast including Michel Brown and Zuria Vega. These endeavors are part of Netflix’s strategy to enrich its content library with authentic narratives.
In discussing the significance of pre-production processes, showrunner Carolina Rivera from Love 9 to 5 remarked on the necessity of having everything meticulously prepared before entering the set. From scripting to aligning tones with directors and actors, this phase plays a crucial role. Producer Gerardo Gatica of Santita echoed similar sentiments, emphasizing that robust support and empowerment from Netflix’s creative team foster an environment where characters can be deeply understood and compelling content developed for diverse audiences.
These new series join others already slated for release in 2025, namely Snakes and Ladders, The Dead Girls, How to Win the Lottery, The Gringo Hunters, Unspeakable Sins, and No One Saw Us Leave. All these productions are being filmed across various locations within Mexico, further showcasing the country's vibrant cinematic landscape.
As Netflix ventures deeper into Mexican storytelling, it continues to prioritize the authenticity and depth of each narrative. By fostering strong partnerships with creators and investing in detailed development phases, the platform aims to deliver high-quality content resonating globally while reflecting local nuances. This approach not only enhances the viewing experience but also strengthens cultural representation in international media.