Television
The Next-Gen iHeartRadio App with Exclusive Features
2024-12-12
New York is at the forefront of audio innovation with the introduction of the next-generation iHeartRadio app. This significant update comes as the connected car becomes a battleground for audio dominance. iHeartMedia has poured extensive research and feedback into this redesign, aiming to deliver a seamless and simplified radio listening experience.
Commitment to a Seamless Experience
The new iHeartRadio app interface represents the most substantial product update since its 2011 launch. It embraces the ease and simplicity that listeners desire, bridging the gap between traditional car radio and mobile streaming. With CES 2025 on the horizon and Sirius XM facing challenges in app-focused subscriber growth, iHeartMedia is focused on reaching its consumers wherever they may be.This includes smart speakers and smartphones, highlighting the undervalued strength of radio outside the car against satellite radio services. The company shared its vision on Thursday ahead of the trading session, emphasizing its commitment to meeting the express needs of a modern audience using advanced technology.The app offers presets for iHeartMedia's own stations and partners like Cal Poly San Luis Obispo's KCPR-FM. Chairman/CEO Bob Pittman believes listeners want a streaming audio platform that is intuitive and familiar, combining the simplicity of car radio with the full capabilities of streaming technology.Enhanced User Interface
The updated iHeartRadio app design includes preset station buttons, allowing up to 15 stations to be easily accessible. Playlists, podcasts, and artist-focused radio stations are also at users' fingertips. A Scan button filtered by city or genre mirrors a digital radio, providing a seamless browsing experience.The "Live Radio Dial" mimics the car radio experience but is organized by genre and location, making it easy for users to find their favorite stations. Additionally, "What's Trending Rankers" helps with music and content discovery, while "Lyrics" is the most requested new listener feature, making iHeartRadio the only digital radio app to offer lyrics for live radio.Users can follow lyrics karaoke style for tracks on artist radio and playlists, adding a new dimension to the listening experience.Exclusive Editorial Content
Exclusive editorial content produced by iHeartMedia stations across the country is now accessible within the app. This further underscores iHeartMedia's mission to build companionship and connection through audio. The blend of familiar car radio elements with digital innovation enables users to easily find the stations, artists, and podcasts they love, fostering spontaneous discovery and connection wherever they go.Initial rollout of the new iHeartRadio app begins today and will be available to all listeners on Android and iOS by December 17. iHeartMedia is excited to offer this improved app just in time for Christmas, making it a special gift to its listeners.