Unstoppable Alex Cooper: From Podcast to Billion-Dollar Deals

Monumental Year in 2024

Cooper's 2024 has been nothing short of extraordinary. She has successfully organized numerous live events, selling out not one but two live tours. Alongside, she has thrown extravagant parties and launched a wide range of merchandise. Her network is filled with successful shows, and she is actively involved in both television and film projects. It's a wonder how she finds the time to rest, as she exclaims, "I'm like, 'How do I sleep?' I don't know."

Her entrepreneurial spirit shines through as she recently announced her new Unwell Hydration beverage line. Building the company from the ground up has been her greatest pride, as she emphasizes, "I'm the most proud of just the building of the company, because it is a lot and a lot of work. And there's a lot of hours that go into it, but I love it so much."

The Popular Call Her Daddy Podcast and The Unwell Network

Reflecting on her beloved podcast and the Unwell Network, Cooper shares her initial motivation. "I started Call Her Daddy with the hope of connecting with people and telling my stories to hopefully make other women feel seen and heard, and feel like what they were going through wasn't crazy or insane." This connection has grown, and with the launch of Unwell, it became an extension of that vision.

"We are trying to bring more Gen Z voices into the network to highlight what everyone is going through and how unwell we all are — and how life is not perfect," she adds. This approach has resonated with audiences and continues to expand her influence.

Looking Ahead to 2025

In 2025, Cooper's Call Her Daddy podcast is set to make a significant move from Spotify to SiriusXM. Multiple outlets have reported that this deal is worth over $100 million. Cooper is ecstatic about this partnership, stating, "I am beyond excited to work with SiriusXM. The Daddy Gang will always be my top priority, and with SiriusXM we will continue to find new ways to evolve and provide my listeners the best experience. The Daddy Gang wants more, so we're getting ready to give them more … I can't wait for this new chapter to begin."

When asked about her dream podcast guests when the podcast moves to its new home, Cooper reveals, "Oh my God, I would say two people — either Ms. Taylor Swift or Rihanna. Period. I feel like those two women have built such incredible empires and I respect both of them so much, and I would be honored to sit down with either of them."