Elevating the Big 12: A Broadcast Bonanza for Basketball Fans

The Big 12 Conference has unveiled its 2024-25 men's basketball television schedule, marking a significant milestone in the league's history. With a record-breaking number of national television appearances, the conference is poised to captivate audiences across the country and solidify its status as a premier destination for elite college basketball.

Unparalleled Exposure: The Big 12's Broadcast Dominance

Maximizing Viewership: A Comprehensive Broadcast Strategy

The Big 12's 2024-25 television schedule is a testament to the conference's unwavering commitment to providing its fans with unrivaled access to the sport they love. All 160 league contests will be broadcast across the ESPN family of networks, including ESPN, ESPN2, ESPNU, and ESPN+, ensuring that every game is readily available to viewers nationwide. Additionally, the conference has secured a new partnership with CBS Sports, which will feature 20 Big 12 games on CBS Sports Network and Paramount+, further expanding the reach of the league's content.

Marquee Matchups: Showcasing the Big 12's Elite Programs

The 2024-25 schedule is not just about quantity, but also quality. The Big 12 has curated a lineup of must-see non-conference matchups, including a highly anticipated clash between North Carolina and Kansas on November 8th, as well as a showdown between Duke and Arizona on November 22nd. These high-profile showdowns will not only captivate fans but also serve as a testament to the depth and talent within the conference.

Closing Strong: A Thrilling Finish to the Regular Season

As the regular season draws to a close, the Big 12 has saved some of its most exciting moments for last. On March 8th, all 16 schools will take the court, with the final CBS over-the-air broadcast featuring a clash between Iowa State and Kansas State. Additionally, ESPN will showcase the highly anticipated matchup between Arizona and Kansas, while other flex picks, including Houston at Baylor, Utah at BYU, and Texas Tech at Arizona State, will provide fans with a thrilling conclusion to the campaign.

Cementing the Big 12's Dominance: A Conference on the Rise

The Big 12's television schedule is not just a reflection of the conference's current success, but also a testament to its long-term trajectory. The league has sent a record-breaking eight teams to the 2024 NCAA Division I Men's Basketball Championship, cementing its status as the top conference in the sport. Furthermore, the Big 12 has maintained the nation's best average NET ranking for four consecutive seasons, solidifying its position as a powerhouse in the world of college basketball.

Elevating the Fan Experience: Bringing the Big 12 to the Masses

The comprehensive television coverage of the 2024-25 Big 12 men's basketball season is not just a boon for the conference, but also for the legions of passionate fans who follow the sport. With games available across a wide range of platforms, from traditional cable and satellite providers to streaming services, the Big 12 is ensuring that its loyal supporters can experience the thrill of the action no matter where they are. This level of accessibility and exposure will undoubtedly drive increased engagement and enthusiasm for the conference, further cementing its status as a premier destination for college basketball enthusiasts.